Pauline Zilch is a certified makeup artist and beauty expert with a skincare-first approach. With a simple makeup aesthetic, her goal is for every client to leave feeling like an elevated version of themselves. Her favorite words to describe her looks are: glowy, fresh and “you, but better”.

Aside from artistry, her masterful Instagram tutorials tackle everything from how to choose your correct foundation shade, to which skincare ingredients actually matter, and how to choose the best for your routine.

With a professional background in digital marketing and brand advertising, she has a knack for content creation and has collaborated with brands like Jones Road Beauty, Artis, Derma E, Ogee Organics, Subtl Beauty, Alleyoop and First Aid Beauty. Her goal is to break down industry barriers making beauty simple, elegant and fun.